About Poonam

The Foundation: Artistry in Motion

Every expert starts with an obsession. For me, it began with a fascination for how light interacts with skin and how a single brushstroke can shift a person's entire demeanor. After rigorous training, I spent my early years mastering the fundamentals of color theory, facial anatomy, and the chemistry of long-wear products.

The Bridal Era: The Art of the Moment

Transitioning into the world of bridal makeup was a masterclass in pressure and precision.

• ✦The Signature Glow: Developing techniques for "skin-first" makeup that looks as good in person as it does in high-definition photography.
• ✦Longevity Mastery: Creating hairstyles and makeup looks that withstand 14-hour days, tears, and humidity without losing their edge.
• ✦Calm in the Chaos: Becoming as much a confidante and coordinator as an artist during the high-energy environment of wedding mornings.

The Commercial Pivot: Editorial & Models

To truly reach "expert" status, I moved into the commercial and fashion space. Here, the rules changed. Working with photographers and creative directors, I refined my ability to:

• ✦Translate Briefs: Turning a brand's "vibe" into a tangible, visual reality on a model's face.
• ✦High-Definition Detail: Mastering hair and makeup for 4K video and macro photography where there is zero room for error.
• ✦Versatility: Seamlessly switching from "no-makeup" natural looks for commercial lifestyle shoots to avant-garde, high-concept styles for editorial spreads.

The Current Chapter: Red Carpets & Special Events

Today, my work is a fusion of all these worlds. Whether it's a high-profile corporate event, a red carpet appearance, or an intimate party, I bring a refined, "polished but breathable" aesthetic. I don't just apply product; I curate an experience that makes my clients feel like the most elevated version of themselves.